Sunday, Jul 21, 2024 from 10:00am to 5:00pm
This exhibition explores the unforgettable art and satire of MAD, from its beginnings in 1952 as a popular humor comic book to its emergence as a beloved magazine that spoke truth to power and attracted generations of devoted readers through the decades. MAD’s influence and cultural impact will be explored in this landmark installation, which features iconic original illustrations and cartoons created by the magazine’s Usual Gang of Idiots the many artists and writers who have been the publication’s mainstays for decades. These include Sergio Aragonés, David Berg, Paul Coker, Jack Davis, Dick DeBartolo, Mort Drucker, Bill Elder, John Ficarra, Kelly Freas, Al Jaffee, Harvey Kurtzman, Don Martin, Norman Mingo, Antonio Prohías, Marie Severin, John Severin, Sam Viviano, Richard Williams, and Wally Wood. The art of next generation visual humorists, including Emily Flake, Peter Kuper, Teresa Burns Parkhurst, C.F. Payne, Tom Richmond, and Dale Stephanos, will also be on view.
It is difficult to imagine a time when satirical, irreverent humor was not common across media, but in the 1950s, anti-establishment humor was not the cultural norm. An iconic illustrated humor magazine that has been surreptitiously enjoyed by millions for more than seventy years, MAD was the first to ironically and humorously poke holes in all aspects of American life from movies, television, music, art, and advertising to superheroes, celebrity culture, and the political scene of the day. Special features like Spy vs. Spy, MAD Fold-Ins, MAD’s Maddest Artists, and MAD’s Marginals, which have been longtime favorites, continue to delight.
First published in 1952, MAD originally launched as an EC comic book series founded by editor Harvey Kurtzman and publisher William Gaines, with its inaugural issue titled Tales Calculated to Drive You Mad. In 1955, with MAD No. 24, the comic was reimagined as an illustrated magazine, releasing it from the censure of the Comics Code Authority. The publication’s now legendary parodies of Superduperman and Starchie, takeoffs on the classic DC superhero and Archie comics, respectively, launched MAD into the stratosphere. Between 1952 and 2018, five-hundred-fifty magazine issues were published, along with a multitude of special issues, paperbacks, and compilation projects.
More than 150 original works of art will be on view, including a special highlight gallery devoted to the art of Mort Drucker, the award-winning caricaturist and illustrator who contributed to MAD for more than five decades. Paintings, drawings, cartoons, ephemera, artifacts, and media will tell MAD’s indelible story and explore the impact of this venerable publication on American humor, media, culture, and society.
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