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Norman Rockwell Museum News - NFT Project Launched

Arts and Entertainment

October 20, 2023

From: Norman Rockwell Museum

Norman Rockwell Museum is delighted to reach out with a special announcement about our new partnership with the Rockwell Family and Iconic, a leading digital art platform, to offer NFTs of process works relating to Norman Rockwell's art.

For this launch, Norman Rockwell Museum and its partners are offering a series of limited digital editions, with accompanying physical prints, of works related to Norman Rockwell’s meticulous and multilayered artistic process. Reflecting that focus and theme, the offering is titled Studio Sessions: The Norman Rockwell Collection.

NFTs are a new way of owning and enjoying a piece of art that appeals to new generations of art collectors and appreciators. We are so excited to bring Norman Rockwell, the people's illustrator, into this contemporary realm of digital art creation and collecting.

Our Museum embraces NFTs as a new digital artform that fits within the centuries-old tradition of illustration art publishing. Just as millions of Americans enjoyed Norman Rockwell’s artistry for decades without ever seeing the original art—and continue to collect Rockwell’s work in various forms—NFT collectors can connect with the art and story of Rockwell’s process works through limited digital editions.

We invite you to learn more at Iconic's website. Additional details about Studio Sessions will be announced in the coming weeks!

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