Columbus, OH -- On May 21st, Ohio Governor Mike DeWine and Ohio Department of Development Director Lydia Mihalik joined nearly 120 travel and tourism industry partners on  the lawn of the Ohio Statehouse to celebrate the tourism industry’s continued success in Ohio.

Surpassing all previous records, tourism now boasts its highest-ever economic impact, exceeding $56 billion annually.  

“Tourism Day is the perfect opportunity to celebrate and promote the diverse attractions and destinations that make our state the best place to visit and raise a family,” said Governor DeWine. “The tourism industry significantly contributes to Ohio's economy, helping Ohio’s people, businesses, and communities thrive.” 

In 2023, the number of visits to Ohio reached 238 million, increasing by 5 million compared to 2022. Overnight visits reached 48 million, with 84 percent of overnight visitors saying they are likely to visit Ohio again in the next 12 months. 

Visitor activity supported $4.6 billion in state and local tax revenues. The tourism industry also directly and indirectly supports over 436,000 jobs in Ohio, including those in food and beverage, recreation and entertainment, retail, trade, and lodging industries. 

Ohio’s tourism industry has grown significantly since the beginning of the DeWine-Husted Administration. Total visitor spending increased from $48 billion in 2019 to $56 billion in 2023, an increase of more than 16 percent. 

“Tourism goes beyond stunning landscapes and exciting adventures—it's about people,” said Lydia Mihalik, director of the Department of Development, which oversees TourismOhio. “It's about Ohioans fulfilling their dreams, growing businesses, and crafting unforgettable experiences for visitors. Tourism highlights the heart and soul of our communities.” 

Visitors to this year’s Tourism Day event were encouraged to plan their next Ohio adventure with help from travel and tourism representatives from all five regions of the state. Attendees learned about Ohio’s unique destinations, sampled made-in-Ohio products, snapped photos with mascots, and enjoyed live entertainment.  

“We have an amazing story to tell here in Ohio, and thanks to the dedication and support of partners like those with us today, we can share it far and wide, welcoming even more visitors to our beautiful state,” said Sarah Wickham, state tourism director. “Tourism Day is a fantastic opportunity for us to showcase why Ohio truly is the heart of it all, and we couldn't be more excited to celebrate what makes our state so special.” 

TourismOhio also unveiled its 2024 Summer Events guide at the event. The guide highlights five events in each of Ohio’s 88 counties and is now available for download on Ohio.org. TourismOhio is also encouraging visitors and residents alike to explore the many attractions, vibrant communities, and the state’s great outdoor destinations listed in the 100 Things to Do in Ohio this Summer list.