Harley-Davidson® motorcycles bring heart-thumping adventure, life-changing freedom and a bit of rebellion into the lives of people around the world. At the Harley-Davidson Museum®, you’ll experience the best of American design and culture presented within an unparalleled collection of legendary stories about legendary people.

Learn:

• Harley-Davidson Motor Company’s humble beginnings in Milwaukee during the Industrial Revolution
• How an internal combustion engine works
• Harley-Davidson Motor Company’s contribution to America’s efforts in two world wars
• How motorcycles have influenced pop culture
• The origins of the bike customization movement

Experience:

• The oldest Harley-Davidson® motorcycle in existence – Serial No. 1
• A movie sampling of Hollywood’s best motorcycle moments
• The thrill of sitting on a motorcycle in our Experience Gallery
• The recreation of a 1920s board track, complete with factory race bikes banking on a corner
• A chronological procession of legendary Harley-Davidson® motorcycles

Explore:

• Our 20-acre campus near downtown with a beautiful river walk along the Menomonee River
• The Living the Legend™ Rivet Walls with thousands of stories of H-D riders, dealers and friends

Eat, Shop, Hangout
MOTOR® Bar & Restaurant

MOTOR® Bar & Restaurant satisfies that rumble in your belly with bold American classics inspired by life on the open road. MOTOR Bar & Restaurant serves lunch and dinner seven days a week.

CAFE RACER®
Need a quick bite to eat? CAFE RACER café serves breakfast pastries, coffee, custom sandwiches, salads and custard.

The Shop
The Shop offers unique merchandise from apparel and art, to books and collectibles including items fashioned directly after Museum Archives material and exhibits.