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National Cherry Festival

National Cherry Festival
521 South Union Street
231-947-4230

About Us:

We're Sweet on Michigan

The National Cherry Festival, steeped in tradition, resonates Pure Michigan through and through. From bringing 'pure' local agriculture to the one of Pure Michigan's premier destinations; to hosting guests in one of Pure Michigan's most beautiful beach towns, the Cherry Capital of the World Traverse City, the National Cherry Festival is proud be one of Pure Michigan's brightest gems.

Mission Statement:

To celebrate and promote cherries, community involvement and the Grand Traverse region.

Vision Statement:

The National Cherry Festival will

Be recognized worldwide as a premier community celebration
Be respected as a vital civic organization that provides significant economic benefits throughout the Northern Michigan region and beyond
Create a diversified portfolio of quality events and programs that is financially sustainable


Recent News

National Cherry Festival 2024

The National Cherry Festival is more than a single summer celebration. We hold events all year long and are committed to pouring into our community. Free Family Fun! The National Cherry Festival has over 150 events and activities and 85% are free…

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97th Annual National Cherry Festival

The National Cherry Festival is more than a single summer celebration. We hold events all year long and are committed to pouring into our community. The National Cherry Festival has over 150 events and activities and 85% are free for all! Kids can…

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