Discounts are powerful techniques to drive sales, attract new customers and retain loyal users. But, if it is not executed carefully, discounting can become detrimental. This could lead to decreased profits, and brand devaluation. To turn discounts to your advantage you have to ensure that you don’t fall for these pitfalls.

In this blog we will explore the five most common discounting mistakes that WooCommerce store owners make and also provide actionable tips to avoid these.

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