What happens when you bring together thousands of dog lovers, hundreds of dogs, a variety of vendors, activities, food trucks, beer and live music all on a gorgeous spring day in Central Florida? Poocharella happens!

Poocharella is a festival for dogs, the people who love them and the community that surrounds them. With a wide variety of vendors and activities, there is something for everyone. Pet specialty vendors sell items such as customized collars, dog frisbees, pet apparel, hand crafted feeders, crate covers, and much more. Retail vendors sell candles, candy, jewelry, home goods, novelties and clothing. Food trucks have food for both people and the pups. Activities include pet caricatures, pet paw print paintings, the Swift Paws lure course, a Photo Zone, a Best in Rescue Competition and more!

Date: March 22, 2025

Time: 10:00am to 3:00pm

Location: Wickham Park, 2500 Parkway Dr, Melbourne, FL 32901

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