Fortuna Business Improvement District functions as a subdepartment of the City Manager to support and promote the City of Fortuna District businesses to effect positive economic change and does so by (Municipal Code Chapter 5.40):

• Promotion of public events which are to take place on or in public places in the district;
• Decoration of any public place in the district;
• Furnishing of music in any public place in the district;
• The general promotion of business activities in the district;
• Marketing to fill available space, recruiting and expansion of commercial enterprise