The 110th Clovis Rodeo and KISS Country Concert Series

There is a legend that says rodeo got it’s start when “one ranch said they had a horse that couldn’t be rode, and another ranch said they had a cowboy that couldn’t be thrown.” Rodeo is a unique part of American history and holds a rich place in our western heritage. For a dedicated group of volunteers, preserving the cattle ranching history of the region, the spirit of rodeo and the Clovis Way of Life is why you can find them hard at work on many a day, night and weekend.

Planning for the next Clovis Rodeo begins the day after the rodeo finishes in April. The board meets monthly, and sometimes more at the rodeo hall, to not just plan events throughout the year, but to primarily focus on a month of festivities that raise more than $350,000 annually for local charities. The all-volunteer Clovis Rodeo Association is dedicated to giving back to a community many of them have called home their whole life.